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Nudging Forward :
Embracing Change and Transforming Societies
13th Responsibility
Summit
The 21st of February holds special significance for our
institution, marking the anniversary of its establishment
and celebrated with great enthusiasm as Founders
Day. This occasion is a poignant reminder of our
organization’s modest origins and honors the visionary
individual, Shri R K Shrivastava, whose dedication laid
the foundation.
Annually, on Founders Day, we conduct the
Responsibility Summit, symbolizing our pledge to make
positive contributions to the communities we aim to
serve. This summit serves as a clear expression of our
fundamental values, reiterating our dedication to social
responsibility, sustainability, and ethical conduct.
About
Responsibility Summit
“Nudging Forward: Embracing change and
transforming societies”
This year, we expanded our impact footprint
beyond sustainability to include social good. The
theme of the 13thResponsibility Summit is Nudge
Forward: Empowering Change, Transforming
Societies.
The theme encapsulates the subtle yet
profound shifts necessary for societal progress.
It embodies the idea that small, deliberate
interventions can create significant momentum
toward positive change. At its core, this
theme advocates for the power of nudges—
gentle prompts or encouragements—to guide
individuals and communities towards better
choices and behaviors. Moreover, the concept of
nudging forward underscores the importance of
collective responsibility in shaping societies. It
emphasizes collaboration, empathy, and a shared
vision for a better future. Through education,
communication, and targeted interventions,
communities can be empowered to embrace
change and adapt to evolving challenges.
In essence, “Nudge Forward” is a call to
action—a reminder that progress is not solely
the result of grand gestures, but also the
accumulation of countless small nudges in the
right direction. By harnessing the power of these
nudges, we can collectively empower change and
transform societies for the better.
About the
Theme
Welcome
Address
Ms. Radhika Shrivastava highlighted
the inherent commitment to
sustainability at FIIB, emphasizing
its significance as a core
philosophy and actionable
agenda. She mentioned that the
21st of February holds special
significance as it commemorates
FIIB’s Founder’s Day, marking
three decades of our steadfast
dedication to excellence in
management education.
Ms. Radhika Shrivastava
Key
Highlights
Ms. Shrivastava unveiled the FIIB Sustainability Report,
breaking away from traditional physical publication
methods to embrace a digital format, aligning with
sustainability principles.
Last year, FIIB achieved a significant milestone with
the launch of the first version of the SDG Dashboard
in collaboration with the Haub School of Business.
This bespoke dashboard facilitated the reporting of
sustainable development practices and the monitoring
of business education transformation, covering a total of
150 activities across three countries.
Executive Director, FIIB
This year, FIIB is proud to unveil the SDG Dashboard showcasing the longitudinal impact of our
initiatives in the area of sustainability, featuring 197 new activities spanning six countries. This
upgraded iteration underscores FIIB’s unwavering dedication to monitoring and magnifying its
influence on the Sustainable Development Goals (SDGs).
Increased Contributions: Notably, FIIB’s contributions have surged, with the addition of 59 new
research activities, 3 new teaching initiatives, 12 new partnerships, 33 new dialogues, and 7 new
organizational practices, reflecting a holistic approach towards sustainability.
FIIB integrates sustainability concepts and practices into 85% of its
courses, fostering responsible learning. Additionally, impactful Social
Internship Programs (SIPs) align with SDGs, with 25 partner Social
Service Organizations (SSOs) actively engaged.
Responsible Teaching
FIIB’s Role
Towards SDGs:
Faculty publications and doctoral research at FIIB align closely
with sustainability themes such as Environment and Sustainability,
Corporate Social Responsibility (CSR), Organizational Behavior,
Innovation Management, Technology Adoption, Gender Empowerment,
and Entrepreneurship.
Responsible Research
Eminent speakers from around the globe, including Prof. Taya Cohen,
Prof. Victoria Clarke, Dr. Stefano Puntoni, Prof. Vijay Periera, and Padma
Shree Dr. Deepa Malik, have engaged in dialogues on sustainability and
ethics, with participation exceeding 5000 individuals.
Dialogues
Organizational Practices: FIIB’s focus on waste management, recycling,
energy efficiency, and partnerships has garnered recognition, including
being declared the “Inclusive Campus of India” and achieving a Gold
Band in the Mental Health and Wellness Rankings.
Collaborations with organizations such as RRM, IDEA, SETU, and
commontime further amplify FIIB’s impact, positioning it as a key player
in driving sustainable change.
Organizational Practices
Partnerships
FIIB Responsibility
Pledge
102
“I pledge to embrace sustainability
in my personal and professional
life through conscious actions and
collaborations. In particular,
I will adopt sustainable habits and behaviours, minimize waste and consumption, and support
environmentally and socially responsible businesses and products.
I commit to fostering an environment where every individual is valued and respected,
regardless of background or identity.
I commit to be responsible towards the organizations that I affiliate with, the environment
and community at large.
With thus pledge that I make freely, and upon my honour, I strive to protect our planet’s
resources, promote equity, and create a brighter, more equitable tomorrow for generations
to come.”
students and faculty/staff
have signed the pledge
Keynote
Address
Mr. Arpit Sharma
COO at Skill Council for Green Jobs
“It’s clear that India holds a pivotal
role in achieving the objectives set
forth in COP26. There is a pressing
need for collective action to propel
us towards a greener future “
Emphasised the critical nexus between climate change and
sustainable skills development.
He underscored the necessity for infrastructure to support
India’s commitments and highlighted major announcements,
including renewable energy expansion, carbon emission
reduction, and the Green Hydrogen Mission 2030.
His insights highlighted the critical role of management
students in driving sustainable initiatives and addressing
global challenges, urging action towards a greener and more
sustainable future.
In our global dialogue on
climate change, clarity of
direction is paramount
Guest of Honor
Mr. Ratnesh Jha
Executive Director, UN Global Compact
Fortune Institute of International Business (FIIB)
honored Mr. Ratnesh Jha, Executive Director, UN
Global Compact, with the prestigious Leadership
in Sustainability Award in recognition of his
outstanding efforts to enhance the global collective
impact of businesses and exhibit exceptional
dedication and leadership in promoting the UN
Global Compact’s Ten Principles and Sustainable
Development Goals. This accolade celebrates
his steadfast commitment to catalysing positive
transformations within our communities.
He talked about the global discourse on climate
change and the need for a clear direction. Stressing
the importance of sustainability training, he
highlighted its role in shaping the students’ future
ideas.
He quotes Nachiketa from the Upanishad, drawing a
parallel between “Preyas” (temporary desires) and
“Shreyas” (actions for the greater good). Emphasizing
the perpetual struggle between these two stages,
he aligns this with the lifestyle choices for the
environment, resonating with Hon’ble PM Modi’s
ideology.
Panel
Discussion
“Nudging for Good: Embracing
Responsibility and Amplifying
Social Impact”.
Effective nudges, rooted in
libertarian paternalism, offer
inclusive solutions for promoting
behavioral change.
“Nudges can subtly influence
stakeholders towards positive
actions, like encouraging
breastfeeding among husbands,
fostering a more supportive
environment.”
Behavioral science in policy-making
introduces aspirational nudges,
driving societal change towards a
more sustainable future.
Ms. Divyani Diddi
Moderator
Senior Choice Architect,
Behavioural Insights Architecture
& Strategy Pvt. Ltd.
Panelists
Ms. Aditi A
Country Director, Girl Up, UN
Foundation
Panelists
Mr. Milan George Jacob
Communication Specialist,
Council on Energy,
Environment and Water
Ms. Aditi Arora stressed the nuanced approach
of nudges, distinct from coercion or monetary
rewards, exemplified by initiatives like reducing
home deliveries and promoting breastfeeding. She
emphasized inclusive targeting of stakeholders,
including husbands, and discussed Girl Up’s
interventions like art and quotes to foster
responsible behavior, advocating for collective
responsibility and systemic change.
Mr. Milan underscored the significance of
incorporating behavioral science in the
formulation of policies. He shared his practical
experience in encouraging auto-drivers in
Amritsar to transition to e-autos by employing
Punjabi jingles, hoardings, and test drives.
Additionally, he highlighted the crucial role of
individual accountability, proactive strategies, and
widespread initiatives in tackling issues such as
the energy gap and adapting to climate change.
Mr. Jacob referenced ongoing projects in cyclone-
prone regions and Maharashtra as examples of
efforts in this direction.
Ms Divyani Diddi, began by asking participants
to define “Nudge” and provide examples. They
then delved into the concept of responsibility,
questioning where the burden of action falls. She
urged the panel to think about whether change
should originate from individuals or groups.
The moderator also inquired about the biggest
challenges faced by participants, exploring both
successful and unsuccessful strategies.
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