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Campus Connect_ Annual Edition

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Upskilling to Catalyze

Academia-Industry Synergy

The upskilling ecosystem is evolving at a break-neck pace and

India sits at the very crux of becoming the talent powerhouse

for the global economy. We have talent in abundance at every

corner of the country, the only missing piece seems to be the

means to achieve the requisite modern-day skills that connect

them to the demand side.

A Changing Landscape

The Power of

Non-Linear Thinking

Strengthening Ties between

Academia and Industry

Education is and will always remain in ‘Sunrise’ mode.

Earlier, it was not an ‘Industry’ as you refer to it. It is instead

experiencing a paradigm shift and is no longer a singular

event. It’s encouraging freshers and even seasoned working

professionals to up their ante by acquiring new-age

capabilities. The higher education segment, including the

skill-based courses, is fast becoming a more significant

market than anyone could have ever envisaged, catering to

a vast 1.4 Bn workforce globally. Statistics around individuals

who want to get through a college degree but cannot afford to

pay the fees or become the only bread earner of their family are

also multiplying. These circumstances have opened up newer

growth avenues for the ecosystem.

The past is no longer a reliable guide to the future, especially as

we are coming out of the pandemic and stepping into a new

AI era. To keep up with the demands of this new educational

landscape, it’s essential to embrace non-linear thinking. Both

entrepreneurs and individuals must adopt innovative and risk-

taking approaches, charting new territories and embracing

new ways of learning.

This non-linear mindset should be integrated into educational

curriculums, fostering an environment where learners can

unlock their potential and adapt to the evolving creative and

intellectual property economies of the future. The fourth

industrial revolution is characterized by the rise of the creative

and intellectual property economies, and with AI changing

the rules of the game, non-linear thinking will be crucial in

navigating these new waters.

An exceptional idea holds immense potential, but without

foresight, it may never come to fruition. Embracing non-linear

thinking has been a game-changer, enabling me to venture

down unconventional paths. I do not believe that individuals

are either innately born with an ‘entrepreneur gene’ or without

one. I believe entrepreneurship can be learned and should be

taught. upGrad started off with an entrepreneurship program

to arm aspiring leaders with subject fundamentals and

capabilities, and to date, we believe in that DNA.

At upGrad, our vision is to be a trusted lifelong learning partner

for learners, professionals, and corporate hirers alike. We

aim to make higher education more affordable, accessible,

and relevant by fostering stronger ties between educational

institutions and the job market. We believe that a more

significant connection between academia and industry

will lead to better-equipped graduates and, in turn a more

productive workforce. One way to achieve this is by expanding

our educational offerings to cater to the diverse needs of

learners across the globe ranging from formal education to

skill-based boot camps to their study abroad needs and, finally,

the targeted career services to ensure they meet with desired

career ROI. Our focus has remained within the adult learning

segment where the real career outcomes and ROI happens.

2022-23

06

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