2 0 2 5
M E D I A
K I T
Updated 6/3/25
TABLE OF
CONTENTS
ABOUT US
Murray Media Group. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3
About Us . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4
LIVE LOCAL
Our Readers at a Glance. . . . . . . . . . . . . . . . . . . . . . . . . . 6
Demographics. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7
Coverage Areas. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8
Marketing Stats. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15
Ad Rates. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16
Advertisement Sizing. . . . . . . . . . . . . . . . . . . . . . . . . . . . 17
Annual Packages. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18
Premium Items. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19
Top 10 Benefits of
Magazine Advertising. . . . . . . . . . . . . . . . . . . . . . . . . . . . 23
2025 Editorial Calendar. . . . . . . . . . . . . . . . . . . . . . . . . . 24
2025 Issues & Deadlines. . . . . . . . . . . . . . . . . . . . . . . . . 26
Digital Reach. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27
Print & Digital Marketing. . . . . . . . . . . . . . . . . . . . . . . . . 28
Programmatic Advertising. . . . . . . . . . . . . . . . . . . . . . 29
Programmatic Print & Digital Packages. . . . . . . . 30
MMG Digital Services. . . . . . . . . . . . . . . . . . . . . . . . . . . . 31
DAL Cards & Direct Mail Services. . . . . . . . . . . . . . . . 32
The MMG Difference. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33
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WHAT WE DO
SOCIAL MEDIA
WEB DESIGN
MARKETING
DESIGN
OUR PHILOSOPHY...
Always give more than what’s expected.
Find ways to accomplish the impossible.
Always ask, "Is this the best?"
Make a positive impact in your community.
Always ask, "Is there a better way?"
Think BIG. Think BETTER. Think DIFFERENT.
Murray Media Group is a full-service branding and
marketing firm that helps companies emphasize
their strengths and elevate their identity. With a
complete range of creative capabilities, we craft
creative marketing and advertising strategies that
engage and inspire audiences at every touch point.
19k
10k
Collective Social
Media Followers
Monthly
Website
Visitors
BLOGGING
PODCASTING
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MURRAY MEDIA & LIVE LOCAL PUBLICATIONS:
YOUR ULTIMATE LIFESTYLE RESOURCE
Welcome to Murray Media & Live Local Publications, where we go beyond the
traditional monthly publications to become the heartbeat of your community.
As the region's foremost lifestyle resource, we are dedicated to connecting readers
and businesses through a diverse range of platforms, making us your go-to source
for all things local.
OUR COMMITMENT TO CONNECTION
At Murray Media & Live Local Publications, our mission is clear — we aim to foster
vibrant and engaged communities by providing our readers with a wealth of
information, inspiration, and entertainment. We are not just monthly publications.
We are a dynamic and multifaceted media company that leaves no stone unturned
in our pursuit of community connection.
WHAT SETS US APART
MULTIPLE TOUCHPOINTS: We understand that today's world is interconnected
through various channels. That's why we reach our audience through not only our
print publications but also our website, active social media presence, engaging
newsletters, and exciting events. We're everywhere our readers are.
LIFESTYLE RESOURCE: Whether you're looking for local news, events, business
insights, lifestyle trends, or simply seeking inspiration, we've got you covered. Our
content spans a wide spectrum, ensuring that there's something for everyone in our
diverse and engaged readership.
TRUSTED SOURCE: With over 20 years of experience and a solid reputation, we are
the trusted voice of our communities. Businesses and readers alike rely on us for
accurate, up-to-date, and relevant information.
JOIN US
We invite you to be part of our ever-growing community. Whether you're a
reader seeking local insights, a business looking to connect with your audience,
or an enthusiast wanting to participate in our events, Murray Media & Live Local
Publications is your ultimate destination.
ABOUT US
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75,000
188,000+
15,000+
CIRCULATION
HARD COPY
READERS &
GROWING
MONTHLY
DIGITAL
SUBSCRIBERS
Every single one of our magazines is published
online and digital versions are available to anyone
for free! Every issue is posted, dating all the way
back to 2015, and updated every time we release a
new issue!
PUBLISHED MONTHLY
VIEW OUR DIGITAL MAGAZINES!
Live. Life. Local.
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murray-media.com
No other medium delivers hyper local advertising to affluent
active adults and families like we do!
MONTHLY REACH:
43
73%
87%
2.9
36%
96%
Median Age
Married
Homeowners
Avg. Number
of People Per
Household
Households with
Children Living
at Home
High School
Graduate or
Higher (ages 25+)
$629,250
$152,800
Median Listing Home Price:
Median Household Income:
MAGAZINE:
188,000+
WEBSITE:
10,000
SOCIAL MEDIA:
19,000
WOMEN
60%
MEN
40%
AGES 25-64 69%
AVERAGE AGE 43
INCOME OVER $152,800 65%
70% OWN HOMES
AVERAGE HOME VALUE $629,250
71%
HAVE
CHILDREN
COLLEGE OR MORE 85%
73%
OF READERS KEEP
THE MAGAZINE ONE
MONTH OR LONGER
OUR READERS
AT A GLANCE
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OUR READERS
63%
86%
87%
67%
81%
82%
OWN PETS
HAVE OR HAVE
CONSIDERED WEALTH
MANAGEMENT
DINE OUT WEEKLY
HAVE SEARCHED OR ARE
IN SEARCH OF HOME
IMPROVEMENT SERVICES
HAVE SEARCHED OR ARE
IN SEARCH OF MEDICAL
SPECIALISTS, COSMETIC
PROCEDURES, DENTAL,
CHIROPRACTIC CARE, AND
GENERAL MEDICAL
PREFER SHOPPING
LOCALLY
Live Local Publications explores and celebrates life in local communities.
For our readers, it taps into their desire to learn more about the area they call
home and feel more deeply connected to it. For our advertisers, the magazines
provide a targeted and cost - effective way to reach highly qualified prospects
in a compelling and relevant editorial format.
We deliver multi-platform, multi channel connections between quality local
businesses and affluent local consumers and readers. Utilizing our knowledge
in print, web, social media and e-marketing, our team creates dynamic monthly
magazines filled with breathtaking photos and intriguing stories.
Live Local Publications are full color, high gloss magazines that are mailed directly
to the homes of the area's desirable neighborhoods.
Additional copies are showcased in many high traffic locations throughout
the area and also available digitally each month.
DEMOGRAPHICS
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DEMOGRAPHICS
Northlake
Justin
DISTRIBUTION A
Distribution A distributes
to between 6,000 and 12,000
households.
Distribution B distributes
to 15,000 plus homes.
DISTRIBUTION B
Hic
Hicko
kory Cr
y Creek
eek
The C
The Colon
olony
Lewisville
Lewisville
Co
Corinth
rinth
Den
Dento
ton
Ar
Argyle
gyle
Bar
Barto
tonville
nville
Fl
Flow
ower Moun
er Mound
Flower Mound
Town Life
35 West
Argyle
Living
Lantana
Living
South
Denton
Living
Life in
Castle
Hills
COVERAGE AREA
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Northlake
Justin
Delivers to homes in Northlake, Justin, Roanoke, Canyon Falls, Harvest, & Pecan Square
DISTRIBUTION A: Between 6,000 and 12,000 households.
41
72%
95%
25%
71%
95%
$706,500
$153,742
Median Age
Married
Homeowners
Median Listing Home Price:
Median Household Income:
Moved in
the Last
Year
Have
Children
High School
Graduate or
Higher (ages 25+)
AVERAGE AREA DEMOGRAPHIC:
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Delivers to homes in Argyle, Robson Ranch, Harvest, Canyon Falls, & Bartonville
Argyle
Bartonville
DISTRIBUTION A: Between 6,000 and 12,000 households.
47
82%
89%
14%
34%
84%
$664,000
$190,500
Median Age
Married
Homeowners
Median Listing Home Price:
Median Household Income:
Moved in
the Last
Year
Have
Children
High School
Graduate or
Higher (ages 25+)
AVERAGE AREA DEMOGRAPHIC:
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Delivers to all homes in Lantana
LantanaLantana
DISTRIBUTION A: Between 6,000 and 12,000 households.
$675,000
$172,731
Median Age
Married
Homeowners
Median Listing Home Price:
Median Household Income:
Moved in
the Last
Year
Have
Children
High School
Graduate or
Higher (ages 25+)
AVERAGE AREA DEMOGRAPHIC:
39
93%
95%
16%
34%
98%
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Delivers to homes in South Denton, Corinth, Hickory Creek, & Lake Dallas
39
93%
95%
34%
98%
*Formerly Lake Cities Living
DISTRIBUTION A: Between 6,000 and 12,000 households.
$565,000
$144,720
Median Age
Married
Homeowners
Median Listing Home Price:
Median Household Income:
Moved in
the Last
Year
Have
Children
High School
Graduate or
Higher (ages 25+)
AVERAGE AREA DEMOGRAPHIC:
47
75%
79%
11%
47%
95%
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Delivers to homes in Castle Hills & Lewisville
Lewisville
The Colony
Castle
Hills
DISTRIBUTION A: Between 6,000 and 12,000 households.
$700,118
$131,824
Median Age
Married
Homeowners
Median Listing Home Price:
Median Household Income:
Moved in
the Last
Year
Have
Children
High School
Graduate or
Higher (ages 25+)
AVERAGE AREA DEMOGRAPHIC:
38
54%
87%
16%
41%
97%
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Delivers to homes in Flower Mound
DISTRIBUTION B: 15,000 households.
Flower
Mound
$614,900
$144,901
Median Age
Married
Homeowners
Median Listing Home Price:
Median Household Income:
Moved in
the Last
Year
Have
Children
High School
Graduate or
Higher (ages 25+)
AVERAGE AREA DEMOGRAPHIC:
42
82%
87%
11%
45%
98%
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As more and more people join the digital revolution, there is a presumption that the
rate of online marketing is growing at the expense of magazine and print media.
And while it is true that the number of digital users rises everyday, most people find
it favorable to use a variety of media platforms and channels of communication.
Evidence shows that the total magazine audience has grown by almost 6 million
people in the last three years. Digital edition magazines are also on fire with the total
audience growing at the same rate of the traditional magazine audience.
Whether the intent is to drive brand
awareness, brand favorability, or purchase
intent, print advertising is found to generate
better results than online or TV ads.
Consumers trust print advertisements more
than any other channel, so it’s no surprise that
businesses using print ads report an increase
in brand favorability and draw a more positive
consumer attitude.
MAGAZINE ADVERTISING
CAMPAIGNS ARE MORE
SUCCESSFUL CREATING TRUST
80%
73%
88%
80%
Look forward
to receiving print ads in
the mail
Prefer receiving print
ads compared to other
forms of advertising
Take the time to
look through print ads
they receive
Act on direct printed
mail advertisements
MARKETING STATISTICS
AT A GLANCE
82
PERCENT
of consumers
trust print ads
the most
when making
a purchasing
decision
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ADVERTISING RATES
ADVERTISEMENTS
PREMIUM ITEMS
RATE PER ISSUE, ANNUAL CONTRACT
(Annual Rates are a 30% Discount)
AD SIZES
DISTRIBUTION PER ISSUE
Full Page
A
$1,199
B
$1,599
Half Page
A
$649
B
$935
Third Page
A
$529
(Box & Tower)
B
$775
Fourth Page
A
$429
B
$615
Sixth Page
A
$309
B
$475
ALL RATES INCLUDE Ad Design, Digital Edition, & Social Media Posting
RATE PER ISSUE
(Annual Rates are a 30% Discount)
LIVE LOCAL
DISTRIBUTION
Northlake, Justin,
Roanoke,
Canyon Falls, Harvest,
& Pecan Square
Argyle, Robson Ranch,
Harvest, Canyon Falls,
& Bartonville
Castle Hills & Lewisville
Corinth, Hickory Creek,
Shady Shores, & Lake Dallas
DISTRIBUTION A: Distribution A reaches
between 6,000 and 12,000 households.
PER
PREMIUM ITEMS
DISTRIBUTION*
ISSUE
Front Cover & Spread
A
$3,299
B
$3,995
Back Cover
A
$2,100
B
$2,499
Page 3
A
$1,695
B
$1,999
Business Spotlight
A
$1,499
B
$1,999
Inside Front Cover
A
$1,695
B
$1,999
Advertorial
A
$1,425
B
$1,875
Inside Back Cover
A
$1,335
B
$1,625
2 Page Feature
A
$2,974
B
$3,998
Ask the Expert Column
A
$1,299
B
$1,725
D-Card
A
$2,750
B
$4,400
COVER ADVERTISING
Research shows that cover advertising
builds credibility and trust within readers
FRONT: Generated action in 73% of readers
BACK: Generated action in 71% of readers
INSIDE FRONT: Generated action in 66% of readers
PAGE 3: Generated action in 70% of readers
INSIDE BACK: Generated action in 65% of readers
DISTRIBUTION B: Distribution B reaches
between 12,000 and 20,000 households.
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ADVERTISEMENT SIZING
ADVERTISING RULE
OF THUMB
Potential clients often have to see your ad
several times before they choose
to redeem an offer.
3 times for credibility.
6-10 times for people to recognize you
and begin to buy from you.
10-14 times before they remember
to talk about you to others.
“Print Ready Art” is completed artwork with no
changes or revisions needed. All files must be at
least 300 DPI, CMYK format. We can provide a
template when requested. File types we accept:
PDF (preferred), JPG (preferred), InDesign (all
images and fonts provided), Illustrator (all fonts
outlined in Illustrator EPS format), Photoshop
(fonts rasterized or embedded in a PDF).
* New Artwork: Please provide your
instructions, artwork and logo to
artwork@murray-media.com.
Photos and logo files must be
provided in high resolution.
PRINT READY ART
SPECIFICATIONS
SIZES
WIDTH BY HEIGHT
BLEEDS
A Sixth
2.425” x 4.9795”
N/A
B Quarter
7.6” x 2.415”
N/A
C Third Box
5.0165” x 4.9795”
N/A
D Third Tower
2.425” x 10.1”
N/A
E Half
7.6” x 4.9795”
N/A
F Full
7.6” x 10.1”
N/A
G Back Cover
8.375” x 8.3078”
0.25" Bleed
H 2 Page Feature
16.75" x 10.875"
0.25" Bleed
I Dal-Card
Front 8.5” x 5.5”
0.25” All Sides
Back 4.0897” x 5”
0.25” All Sides
LEAVE THIS AREA
SOLID WHITE
Plus .25” bleed on all sides
Maintain .3875" inside safety
margin for text and images
Plus .25” bleed on all sides
Maintain .3875" inside safety
margin for text and images
Plus .25” bleed on all sides
Maintain .25" inside safety margin
for text and images
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ALL INCLUDE: CUSTOM AD DESIGN
DIGITAL MAGAZINES
SOCIAL MEDIA SHARING
*A: 35, AL, LL, CH, SD
*B: TLFLM
ANNUAL PACKAGES
EXECUTIVE
PACKAGE
A: $1,175
1 FRONT COVER*
2 BACK COVERS**
3 FULL PAGE ADS
6 HALF PAGE ADS
B: $1,550
INTRODUCTORY
PACKAGE
A: $520
PER MONTH
1 BUSINESS SPOTLIGHT
2 HALF PAGE ADS
9 QUARTER PAGE ADS
B: $739
PER MONTH
STANDARD
PACKAGE
A: $799
PER MONTH
1 FRONT COVER*
1 BUSINESS SPOTLIGHT
10 THIRD PAGE ADS
B: $1,095
PER MONTH
ENTREPRENEUR
PACKAGE
2 BACK COVERS**
5 FULL PAGE ADS
5 HALF PAGE ADS
B: $1,399
VIP
PACKAGE
A: $1,360
1 FRONT COVER*
3 BACK COVERS**
5 FULL PAGE ADS
3 HALF PAGE ADS
B: $1,775
A: $1,099
PER MONTH
PER MONTH
PER MONTH
PER MONTH
PER MONTH
PER MONTH
* Includes 750 Word Article
** Where available
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FRONT COVER &
2-PAGE FEATURE SPREAD
Includes one hour front cover photo shoot and a two page
feature, written by one of our writers, max word count of 750.
Spotlight on the Table of Contents and featured on home page
of website linking to your site!
Front cover ads averaged a 78% total recall score,
the best of any premium ad position in a magazine,
according to a recent Vista study.
TABLE OF CONTENTS
2 PAGE FEATURE
SPREAD
FRONT COVER
PHOTO & FEATURE
HOME PAGE FEATURE
SOCIAL MEDIA
FEATURE
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Written by a staff writer about your business, in this instance
the company stages (in words and pictures) a subjective (or
objective, if you choose) presentation of the company in its most
favorable light (e.g., awards won, buildings designed, individual
or corporate achievements, areas of specialty, etc.). This is very
much an advertorial, presented as a profile of the company.
BUSINESS SPOTLIGHT
(UP TO 300 WORDS)
1 PAGE MAGAZINE FEATURE
WEBSITE FEATURE
SOCIAL MEDIA
FEATURE
TABLE OF CONTENTS
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