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Flowering Pharmacy Investment Pitch

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Building Authentic Relationships Between

Consumer Products & Celebrities.

Investment highlights.

We help popular and trending celebrities launch consumer product businesses that their fans love.

We partner with high-profile celebrities, athletes, musicians, actors, content creators & other brands.

Together, we create problem-solving, must-have products that their fans and followers will buy.

All celebrity partners freely invest in promoting products we create together on their social media

and other earned media placement opportunities.

Products are either co-branded or sole-branded with a shared revenue, data, equity and

manufacturing agreement.

We have 100’s of direct relationships with talent/ talent agents and business managers in the

entertainment & sports industries.

Why are artist’s merchandise so bad and what

can we do to fix this?

When we first examined the music

merchandise market during Covid, we

realized how poor the quality was and

how the product choices were limited to

textiles, CDs, vinyl, and tourist-like

knickknacks.

Fans complain of overinflated prices, bad

quality, and generally felt ripped off. They

take to online platforms, airing their

anger and disappointment, forcing artists

to address the issues head-on. Which

some do but many just ignore.

Both come with a downside in a climate where fans are consumers in

their everyday lives as well, and they increasingly understand the lack

of originality, authenticity, creativity, and value for money.

Artists typically either white label

or do endorsements.

White labelling is where you simply put your name, or logo

on the product and push it out into the market. Voila!

Many big artists have been caught out not knowing anything

about the product, let alone the safety of its ingredients with

beauty products.

These products are just ghosts. Zero creative input or

originality from inception to launch.

WHITE LABELLING - don’t

expect a celebrity to be an expert

about their product.

ENDORSEMENTS – it’s more apparent

how transactional these are to

consumers.

Most lines created by brand factories with famous faces are not

designed to be longstanding businesses.

A-list celebrities are often paid handsomely to endorse products.

For them its simply good business. Some celebrities endorse

products that have nothing to do with their personal interests or

expertise, which can come across as inauthentic or even desperate.

The traditional celebrity endorsement is no longer enough for fans.

Consumers need to know there’s expertise or/ at the very least/ a

genuine personal interest in what’s being sold to them.

Harry Stiles' Fine Line album merch has also become known across TikTok for

its generic, unimaginative designs — so much so that some fans have begun

redesigning and selling their own merch inspired by the singer.

More recently, Doja Cat took to Twitter to respond to people who were

criticizing the designs and price point of the merchandise from her new

album, Planet Her. “[The\ merch is bad. i’m aware/” she wrote. When a fan

asked/ “who is designing this batch of merchandise?” Doja Cat responded that

she didn’t know.

EVEN THE BEST GET IT WRONG.

Applying our award-winning 25+ years in the international green

beauty and wellness space to fill a much-needed gap for those artist’s

who are specifically passionate about creating genuine one-of-a-

kind products to strict EU standards governing clean ingredient

technology and supporting Fairtrade practices.

For fans, using something created exclusively by their idol remains

irresistible. It may sound creepy, but when a fan loves an artist, they

want to have a piece of them so they can somehow feel connected.

And that is where we step in!

How we are putting the passion

back into celebrity products.

Chief green scientist and author Karen Sinclair Drake

Our green & clean technology reigns supreme

in a market with no safety standards.

Having consulted for Estee Lauder, Origins Organic, Unilever, and

Walmart, to name a few, we are masters at crafting clean, sustainable,

custom-made products.

These products apply complex global safety standards, aligning perfectly

with the growing demand for cleaner, safer products. This is a testament

to our deep understanding and commitment to cater to consumer

needs, making them feel understood and valued.

Our expertise includes; Skincare, Haircare, Bodycare, Make-up,

Baby Products, Supplements, Health beverages, Beauty beverages.

Our green & clean technology reigns

supreme in a market with little

expertise about true green technology.

Unlike white labeling, we work with our celebrity partners to bring a unique

full-service touch to every ingredient selection.

From choosing the perfect grower to creating the most innovative and novel

formulas, we are setting new standards for our celebrity partners that their

fans can't get enough of!

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